How should I apply Cologne?
The neck and wrists are a great location to apply cologne, however any warm areas of the body including pulse points will work great. Spray the cologne from a few inches away without rubbing it onto the skin after. A small amount is needed, and you can reapply throughout the day as needed.
How long does Cologne last?
Not to be confused with an eau de toilette or eau de parfum, the scent of cologne will last for a few hours, however to keep the intensity you may wish to use it a few times in the same day, for instance, reapplying before a dinner.